Large-format printing

Large-format printing gives artwork a larger display area for signs, banners and posters. It helps a message remain visible beyond the reading distance of a leaflet or card.

What the process means

Plan the layout around display dimensions and viewing distance. A short headline, clear hierarchy and suitable image resolution help a larger piece communicate. The intended surface and installation setting are part of the production brief.

Printed examples illustrating large-format printing

Explore the techniques

A closer look at the processes and the details to prepare for your project.

Banners: Large headline → Banner artwork → Event display

Banners

Banners carry a message across a larger display area. The artwork should communicate its headline and purpose at the distance from which viewers will normally see it.

For your project

Keep the main message short and include display dimensions. Explain how and where the banner will be installed so the brief includes the relevant display requirements.

Posters: Campaign content → Poster layout → Printed poster

Posters

Posters present an announcement or campaign on a larger printed sheet. Their content hierarchy needs to work from a distance while still making essential details readable up close.

For your project

Share the finished size and display setting. Use suitable image resolution and keep dates, contact details and calls to action easy to locate in the approved artwork.

Vinyl signage: Surface brief → Vinyl artwork → Display signage

Vinyl signage

Printed vinyl signage carries artwork on a flexible display material for a specified surface or setting. The intended application is part of the brief, not just the printed dimensions.

For your project

Provide surface dimensions and explain indoor or outdoor use, installation and any removal needs. Avoid assuming durability or adhesive behaviour without discussing the actual application.

Where it fits

  • Event banners and posters
  • Vinyl signage
  • Large display graphics
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Start with your project

Share your artwork or reference, finished dimensions, quantity and intended use. Include your delivery location and required date.